I’ve raised four children and had to guide each of them through subject selection at school, further education and job selection. Each time I was faced with the same problem – no real guidance in school and no single source of knowledge to find out about jobs in areas unfamiliar to me personally.

 So one day my wife said, “Stop moaning about it and do something about it. I thought that’s what you’ve been doing for the past 40 years anyway – finding solutions for problems that nobody else has thought of. Do it for careers education and help the millions of young people out there, including your own.”

So I did. I started Working Eye and built a great team of film and creative people – communication specialists. But we needed great technology to make the concept come to life – so I added AI and Deep Learning skills into the team, and we partnered with IBM.

Today we have a fully validated approach and a truly disruptive service in career discovery. Kids love it, parents love it, schools love it and industry loves it.

All we need now is investment to make it a reality and a winner for everyone.

Based in the UK, Working Eye skilfully brings together the mass communication arts of advertising with the cost efficiencies of broadcast media and the very latest AI and cognitive technologies. Supported by educationalists at every level, Working Eye will revolutionise the way in which school pupils, students and existing adult workforces go about career discovery in the ever changing world of work. Working Eye will become a cost effective partner to employers through periods of change, during periods of growth and during business as usual when employee engagement is vital. All driven by the huge quantities of previously unimagined data analytics collected from watsonx.

Vastly experienced and motivated team

The best advisors and evangelists

As word spreads about Working Eye, there are more and more supporters and ambassadors championing our cause.

From industry, education and the world of media, we will eventually appoint an ambassador for each of our Career Choice categories to help us spread the word about the many opportunities that exist both now, and in the future, in their own industry or area of expertise.

Not forgetting, of course, the enormous contribution they can also make helping with the furtherment and funding of The Working Eye Foundation.